Huan Schen Sdn Bhd was established on 5 October 1995 by its founder, Mr. Tan Seng Tek, located at ( 53, Jalan SG 8/7, Taman Sri Gombak, 68100 Batu Caves, Selangor Darul Ehsan, Malaysia) Gombak, Selangor, is one of the biggest bicycle sole distributor in Malaysia.

Our Managing Director, Mr. Tan Saw Han, at the age of 16, after high school graduation, he had spent 12 years to learn the business trade and skills in this bicycle sole distributor company. Due to the rapid changes in the social-environment , the consumer concept also changing very fast in the country, from the beginning, the demand for those who use Bicycle as their daily transport has been changing into a relaxing , exercising , sports equipment.

In a more stable situation, he proposed to his father, Mr. Tan Seng Tek that dealing in agriculture business in Ansoon at that time, he planned to move to Kuala Lumpur to deal in bicycle business. Finally, Huan Schen Sdn Bhd was established under his father’s full support.

In the earlier days, we had purchased bicycle spare parts and accessories had started to expand in Selangor and Kuala Lumpur to distribute and build up business networking. From its humble beginning, the number of customers started from zero to a few and slowly increased to 10 customers, till today, it has become one of the biggest sole distributor supplying to 200 outlets.

In 2002, due to many importers were badly affected by the global economic crisis, therefore, we have to sell to those small bicycle shop. Furthermore, our distribution business were also affected by the current situation. So our board of directors had decided to change the business strategies into direct order from overseas, Taiwan & China to manage the import business by expanding the second stage of business model.

In 2003, Huan Schen Sdn Bhd had innovated an In-house Brand “ Rock Bike”, with its quality assurance , they had a new business concept for mid range selection for bicycle and accessories so as not to degrade the current status by selling low quality products.

After a few years, the number of containers from low volume to high volume, the factory was also expanding from one to seven, due to its poor storage management, goods in disorder arrangement, so we had planned to have a new factory with computerized system to manage the import business.

In July 2005, the company planned to build a new factory on its existing vacant land located in Selangor.

In August 2009, the new factory was finally completed. The number of employees has been increased in numbers towards a new horizon.

Our company still improving with good business management concept. We were the dealer for Novatec Brand from Taiwan in 2007, Hutchinson Brand from France in 2008 , American Classic Brand from United States in 2009 followed by DNA Italico from Italy, ALPINA Helmets from Germany, MICHELIN Helmets by LIMAR from Italy, GHOST-Bike from Germany, FOCUS-Bike by DERBY CYCLE from Germany, NEMA from United States, ZEFAL from France & KUWAHARA from Japan in 2010.

In future, we will continue bringing in more branded names from overseas in order to boost up sales volume and maintain our company objective to satisfy our customer with good service.